Flora Gorgeous Magnolia by Gucci is a Chypre Floral fragrance for women. Flora Gorgeous Magnolia was launched in 2023. Flora Gorgeous Magnolia was created by Daphné Bugey and Marie Salamagne. Top notes are Dewberry, Coconut and Orange; middle notes are Magnolia, Jasmine Sambac, Ylang-Ylang and Lily of the Valley; base notes are Musk, Patchouli and Blonde Woods.
In 2023, Gucci introduced Gucci Flora Gorgeous Magnolia, a new flanker in the line of Flora by Gucci. The fragrance invites you to step into a world of confidence and inner strength, the latest addition to the Floral Fantasy collection.
Presented in a purple lacquered bottle. The scent adds a new dimension to the #Florafantasy universe. Designed to celebrate inner strength, its powerful spirit is once again embodied by multi-platinum-selling recording artist, songwriter, and trailblazer Miley Cyrus in the transportive campaign, directed and shot by artist Petra Collins.
In 2021, Miley Cyrus debuted as the face of Flora Fantasy, a world brimming with flowers, fluffy animals, and kawaii cuteness. Constantly shifting between dreams and reality, this virtual space is inspired by the Gucci flora collection of fragrances, each built around a noble flower. Within various scenarios, all forms of happiness are represented here. A garden inhabited by kittens and puppies is home to the pink bottle of Gucci Flora Gorgeous Gardenia.
While the turquoise bottle of Gucci Flora Gorgeous Jasmine blends effortlessly with the comforting bedroom space, now, the latest chapter of the story sees Miley stepping out of the house and into the outdoors, radiating confidence and an intuitive mindset through Gucci Flora Gorgeous Magnolia.
Gucci Flora Gorgeous Magnolia Eau de Parfum
Perfumers Daphné Bugey and Marie Salamagne’s creation is filled with unexpected yet complementary notes. Taking inspiration from free-spirited women, the scent is built around Magnolia Alba, an ancient and rare plant that requires a specific harvest and careful distillation process. A clary sage-like edge balances its fruity, floral sweetness to reflect an intuitive nature. The resulting Magnolia Essence exudes cheerfulness and a luminous, noble spirit.
To enhance the sweetness of the Magnolia Essence, a Dewberries Accord is added for a fruity, juicy dimension, striking a balance between freshness and sensuality. Parchoul Essence is then used to round the scent. The perfumers capture the plant’s intense woodiness from Indonesia’s best-quality Patchouli, creating a subtly earthy and leathery aroma.
Gucci Flora Gorgeous Magnolia also features Blond Woods, which provide a gentle, sensual touch, while a Coconut Accord delivers an irresistible vanilla freshness that is both smooth and addictive. Finally, the Jasmine Sambac Absolute lends a green intensity and warmth that comes together with a mellowing trail of Musk.
The House’s iconic Flora pattern, featuring vibrant blooms and rich hues, adorns both the bottle and outer packaging of Gucci Flora Gorgeous Magnolia. Wrapped in a captivating purple shade, the scent acts as a lucky charm and a reminder to trust in oneself.
Artist Petra Collins captures the Campaign. The Flora Fantasy campaign transports viewers to a captivating inner world, with Miley Cyrus as the protagonist. In the new visual, Miley holds the Gucci Flora Gorgeous Magnolia bottle in the sun in a vast outdoor space with pastel-tinted skies. The hue conjures the film’s surreal spirit, a fantasy that moves from a heightened reality to an anime adventure. Throughout the journey, Miley moves from cuddling animals in the garden of a house to playing an electric guitar on the beach. The film ends with new scenes displaying the three Gucci Flora scents on the sands of limitless outdoor space. Here, the golden pink skies reflect the infinite possibilities of one’s own dreamland.